Help your cat adopters make litter less of a mess

Cat litter tracked out of the box is cat owners’ #1 problem with kitty litter*, which is why we created Clean Paws®. It’s specially formulated with low dust and larger particles so it doesn’t stick to cat fur and paws, helping keep paws and your home clean. It also clumps tight for easy scooping and eliminates odors—the second-biggest problem with kitty litter.

NEW! Unscented

Controls odors naturally & powerfully with activated charcoal.


10-day odor control guaranteed with the power of Febreze™ for multi-cat households.

Triple Action

Eliminates odors from all three sources: urine, feces, bacteria.

Register your shelter to receive Paw Points® benefits

Fresh Step® customers have the option of donating their Paw Points® Rewards to their favorite shelters—so be sure to sign up so they can donate to your shelter! It’s easy to register. Simply visit the Paw Points® registration page and enter the requested information to get started. Once you’ve registered, you’ll receive a referral code to give to your cat adopters. When they use the code to sign up for the program, you both receive 250 bonus points!

Spread the word: Clean Paws® works!

Need content for your social media channels? Easily share the posts below by clicking the icon for Facebook, Twitter or Instagram!
(Simply click on the social icon of your choice, and the corresponding social network will open with the post ready to share.)

  • Make Litter Less of a Mess

    When you adopt a cat from us, you need a handful of things—including litter. We recommend Fresh Step® Clean Paws® low-tracking litter, because it sticks less to your cat’s fur and paws. Get it now at Target: #sponsored #LitterLessMess

  • Sign up for Paw Points

    Did you know that you can donate your Fresh Step® Paw Points® Rewards to your favorite shelter? (😉) Sign up today to get rewarded for a ton of activities, including purchases of Fresh Step® Clean Paws®! Get it now at Target: #sponsored #LitterLessMess

As a reminder, your shelter will receive:

  • An adoption booklet with cat care tips, adoption certificate and $3 off coupon for Clean Paws® kitty litter.
  • Newsletter for your shelter staff.
  • Opportunity for your shelter to earn free litter and shelter-specific items through Fresh Step® Paw Points®.

All for Shelters provides FREE pet wellness and education programs to animal health & welfare professionals. To join our exclusive panel of petcare professionals and be the first to receive FREE offers and samples, join us. For more information please contact us or call us at 888-406-1820

If your shelter would like to participate, just us drop a note.


Need footnotes
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12012 Gallup Survey, n=606, Single biggest problem have with cat litter

© 2019 The Clorox Company. Certain trademarks used under license from The Procter & Gamble Company or its affiliates.

*2012 Gallup Survey, n=606, Single biggest problem have with cat litter

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